Spirit Halloween Kicks Off Season & 40th Anniversary With Opening Event

June 10, 2023

Written by Kelli Marchman McNeely

Kelli Marchman McNeely is the owner of HorrorFuel.com. She is an Executive Producer of "13 Slays Till Christmas" which is out on Digital and DVD and now streaming on Tubi. She has several other films in the works. Kelli is an animal lover and a true horror addict since the age of 9 when she saw Friday the 13th. Email: horrorfuelinfo@gmail.com

Spirit Halloween is unearthing its biggest season yet, letting Halloween enthusiasts know earlier than ever when the retailer will officially open its doors for its landmark 40th season – consider it our official save the date!


Spirit Halloween is hosting its grand opening celebration at its flagship location in the brand’s hometown of Egg Harbor Township, New Jersey, on Saturday, July 29. Here are a few essential details about the Grand Opening as fans plan their journey:



Living and non-living attendees should arrive no earlier than 7:00 a.m. EST on Friday, July 28.

Safety is Spirit’s number one priority, so overnight parking or camping at Shore Mall is prohibited this year before 7:00 a.m. EST on Friday, July 28.

The Egg Harbor Township police and community officers will monitor the area to maintain safety.


Lanyards and Store Access

The flagship store will officially open at 11:00 a.m. EST on Saturday, July 29.


Starting at 7:00 a.m. EST on Saturday, July 29, numbered lanyards will be issued to fans on a first come, first served basis.


Guests’ lanyard numbers will determine access to the flagship store. Each individual requires their own numbered lanyard to enter the store.


Starting at 10:30 a.m. EST the event emcee will call numbered groups to line up and enter the store opening based on capacity.


Superfan Swag Bags

The first 200 fans to check in will receive an exclusive Spirit Halloween 40th Anniversary swag bag.


Halloween Happens in July!


Last year over 2,000 Halloween superfans descended on Egg Harbor Township to celebrate the largest Halloween retailer in the country. This year, the brand expects even more enthusiasts to crawl out of their coffins to enjoy a variety of activities in the dead of summer, including tarot card readings, food & beverage vendors, graveyard bowling & more.


Fans can expect fun scares from partners like Kung Fu Tea, Butterfinger, and more.


Fans ready to celebrate the dawn of a deadly good Halloween season can visit Spirit Halloween’s website for additional details and to check out their newest animatronics and the exciting grand opening festivities, including recommended local hotels, restaurants, and more.


Share This Article

You May Also Like…